“BIKE WALI TAXI sabse saxi” Rapido Bike-Taxi introduces campaign for IPL 2023 on JioCinema

Rapido launches its campaign ‘Bike Wali Taxi Sabse Saxi‘ aiming to drive consideration for the category in the e-mobility space.

The campaign created by Enormous comprises four films that showcase the Rapido Bike-Taxi as a smart and quick alternative for everyday commuter. Through this video The bike taxi aggregator company try to highlight its key offerings- convenience, quickness and affordability.

For the first time Rapido has collaborated with the OTT platform JioCinema with a digital-first approach. IPL 2023 is served by JioCinema as the lead channel.

“BIKE WALI TAXI sabse saxi”– campaign

The first film has been released, where the bike taxi service is pitted against the shortcomings of a crowded bus. The remaining parts of the film will be released in the weeks to come.

As a part of commitments make by Rapido to resolve daily commute problems and challenges and to improve travel experience for its lakhs of customers. Rapido offers its services 100+ cities across India by completing 10 lakhs of trips.

The company is already known as best bike taxi provider among the bike taxi aggregator in India for its time saving services during traffic peak hours.

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